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This web site had the following on the web page, "How To Start, Grow, Buy, Sell, or Save a Business." Our analyzers noticed that the web site said " This site is a free resource for individuals who want to succeed in running their businesses." The Website also said " Here you will find the information you will need to help you succeed in starting, building, saving, and buying or selling a business. The sources and uses of gaining competitive advantage are explored in detail. In addition major industries are described, their environments outlined, and the key issues that need attention are identified." The website's header had starting a new business as the most important optimized keyword. It is followed by expanding an existing business, buying and selling a business, and saving a business which isn't as highly ranked as starting a new business.